GoldieBlox - disrupting the pink aisle

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GoldieBlox – disrupting the pink aisle

Do you ever feel frustrated that there are still so few women graduates of science, technology, engineering, and mathematics? Is it really such a wonder when early in a girl’s life, she is inundated with pretty, pink toys – toys that usually don’t encourage her to enter those fields.

Enter GoldieBlox, a toy company out to show the world that girls deserve more choices than dolls and princesses, teaching girls that engineering and science can be fun too— growing their potential to build the future — literally.

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pedal powered food precessor
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Pedal Powered Food Processor

With the energy crunch around the corner, isn’t it nice to know that you can take your morning smoothie off grid!!

Created by Christoph Thetard  the R2B2 is a multi-functional, pedal-powered kitchen machine that can be used for a variety of food processing tasks from blending to grinding coffee. The machine is powered by a rotating flywheel that when pedaled at 400rpm generates 350 watts of power per minute, enough to handle most daily kitchen tasks.

Citrus Powered Clock

The Citrus Clock is an experimental timepiece designed by Anna Gram that actually runs on lemons! It works by using the same principles of electrolysis that is used in conventional electric batteries. The acid of the open-faced lemon interacts with the copper and zinc plug it sits on to create enough power to run the digital clock for a week or longer.

“This pedagogic project is a kind of shortcut intended to remind ourselves that nature, in spite of the various transformations to which we subject her, is still our direct energy source. ”

by ANNA GRAM’ [ florian dussopt + julie girard ] + Atelier Chauvet (cabinet maker) + Anthemis (electronic)

Found on SHFT

The Invisible Bicycle Helmet!

“If people say it’s impossible we have to prove them wrong.”
Design students Anna and Terese took on a giant challenge as an exam project –  to create an revolutionary Invisible bicycle Helmet. Something no one had dared to create before.

Film by Fredrik Gertten

Seen on: Design Indaba

Breaking the poverty cycle one spin at a time – The GiraDora washer

The GiraDora is a human-powered combination washer and spin dryer that is inexpensive way of uplifting communities in impoverished areas where women often spend nearly 6 hours a day, 3-5 days a week washing cloths by hand.

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Corner Ladder

WILD IDEA – A CORNER LADDER! Barcelona based design studio, Company and Company have created a unique ladder that can fold into any corner – making it perfect for small spaces. Watch it in action!
planter for bike
wearable planter

Wearable Planters

Fancy taking your plants out for a walk or a ride. These cool wearable planters by Colleen Jordan can either be clipped onto your bicycle or worn as jewelry.


Imagine a bookcase that could transform into a table and two chairs…”Trick”  designed by Japanese designer Sakura Adachi does just this and turns our ideas of how furniture should function on its head!

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To kick off our week celebrating the design solutions for small spaces, have a look at the Bookseat,  a simple multi-functional bookcase that playfully curves and becomes a seat. This gorgeous design by Elie and Mani of Fishbol was developed as “a response to the advent of multifunctional spaces in today’s urban living.”

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Refresh the Ride!

Fancy taking a can of cooldrink (or beer, or juice) along for a ride? This beautifully handcrafted bicycle can cage  created by Walnut Studios in Portland, Oregon, ensures that you are never without your favourite thirst quencher. Featured in Bicycling Magazine.

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